Grid Raster Inc., a leading provider of cloud-based XR platforms that powers high-performance and scalable AR/VR/MR experiences on mobile devices for enterprises, announced today results of an automotive industry survey that illustrates the critical steps auto manufacturers are planning and taking to leverage more automation technology to deal with COVID-19 social distancing, staffing shortfalls and the need for overall efficiencies in production.
The online survey, commissioned in July by Grid Raster, which provides Augmented Reality (AR) and Virtual Reality (VR) for automotive manufacturers, showed that 39% of respondents are implementing AR/VR technologies over the next 12 months.
The auto industry is among several sectors dealing with staffing shortfalls as positive COVID-19 cases and health concerns keep workers home. Companies quickly invested in safety measures to return plant production to pre-virus levels, but a rise in new cases has threatened setbacks for carmakers.
The survey revealed that for 71% of automotive plant executives, COVID-19 has either moved them to start planning or “fasttrack” plans for AR/VR implementations. Sixty-eight percent of executives are planning to use AR/VR for virtual automotive design.
For those automotive manufacturers that have already implemented technologies such as AR/VR, more than a third of them (38%) say they’re seeing a 10% – 15% increase in savings. Seventy-one percent are leveraging AR/VR for supplemental virtual labor on production lines, and another 65% are using it for virtual customer service visits.
Scalability is a major concern for many automotive manufacturers. Seventy-nine percent point to scalability as a primary concern as to why they haven’t implemented AR/VR yet, and for those that have made implementations 52% said they need to move their AR/VR to the cloud for additional scalability.
“COVID-19 has taken a drastic toll on the automotive industry from lost workforce, rapidly changed production lines and less productivity due to new social distancing norms,” said Rishi Ranjan, CEO of Grid Raster. “Efficiency-laden technologies such as AR/VR that can scale seamlessly are sorely needed to help these manufacturers prevent further productivity declines, which can result in canceled orders, a decrease in overall customer satisfaction and a substantial erosion to the bottom line.”